Products & Payment Solutions
- Payment Solutions
- Interactive Voice Response
- eCommerce
- Mobile Pay Service
- Virtual Terminal
- TeleCheck® Cheque Warranty Service
- First DataSM Secure Transport Network (formerly Datawire)
- Gift/Loyalty
- Credit
- Debit
- Terminals
- VeriFone® Vx 810 Duet
- VeriFone® Vx 670 WiFi Short-Range Wireless
- Keycorp® K23 Terminal

Gift and Loyalty Cards - represent one of the fastest-growing segments of the retail industry intended to help drive traffic to your locations, build customer retention, increase sales, and build valuable customer relationships.
Gift Cards
First Data's Gift Card Program provides end-to-end solutions for merchants of all sizes establishing new gift card offerings or transitioning an existing program. You can benefit from our experience servicing hundreds of the world's most well-known retail brands, leading-edge functionality and product innovation to help drive the growth and success of your prepaid programs.
Key Components
- Real-time transaction processing ensures that card account balances are accurate, new cards contain no funds until activated and redemptions occur quickly and easily
- Convenient reporting is available online, on your merchant processing statement or through your terminal's receipt paper, making it easy to have information available when you need it
- Bundled packages include gift cards and merchandising material
- Create customized gift cards or select from a wide variety of standard designs
- Welcome Kit includes a merchant guide with helpful, proven marketing tips to help you establish an effective gift card program
- Trained service specialists provide you with live support 24/7
Loyalty Cards
First Data's loyalty solutions can help you increase revenues, reward your best customers, and our in-depth decisioning tools will help you better understand your customers, maximize your marketing dollars, and build long-term relationships. The First Data turnkey loyalty platform is designed specifically for small businesses. Our user-friendly, web-based interface lets you select from standard strategies and customizable campaigns to effectively drive customer loyalty at the point of sale.
Key Components
- Real-time rewards
- Plug-and-Play implementation
- Standard promotion definitions
- Easy-to-use reporting and customer support tools
- Flexible promotion management tools
- Member rewards Web site
- Card production



